NJ Life Health & Beauty
Helped this bi-monthly reposition itself
from general lifestyle to publication
focused on women's health. Developed
editorial calendar, guided senior staff,
critiqued articles to strengthen editorial
quality and credibility.
Worked as Consulting Editorial Director of
Hamptons, NY publication. Met with staff to
develop issue line-ups, created special
sections, reviewed layouts and edits. In
addition, developed editorial calendar, met
with potential advertisers, interviewed
prospective staff, and more.
Developed prototype for publication
targeting the Los Angeles real estate market.
Researched the high-end California
marketplace, developed features and
departments line-up, and more.